Jewish Genealogy Convention

by Mike on July 12, 2010

It’s been a crazy 72 hours here in Los Angeles. We’re down to crunch time with the Kickstarter fundraising, and while we’ve already reached our minimum, we’ve pretty much blown through the budget already between airfare, camera equipment and a laptop to edit it. So a number of last minute donations have been flooding in. Between the final push, and our visit to the Jewish Genealogy Conference yesterday, it’s been a pretty exciting weekend.

Yesterday we had the honor to participate in a presentation and excellent discussion on crowd fundraising at the IAJGS Conference on Jewish Genealogy (which is going on all this week). Roberta Grossman, a talented and accomplished documentary filmmaker, showed a clip from her newest project “Hava Nagila – What Is It?” Roberta raised money for the project in a similar manner, using IndieGoGo.com, and seems to be having a success with it.

After Roberta discussed her experience with IndieGoGo and developing and maintaining email contact lists, Mike and I talked a little about Kickstarter. We showed the short teaser we cut for the conference and showed our original Kickstarter pitch video. We stressed the importance of face-time in a pitch video, as well as making sure the pitch and rewards for the project were personal and inclusive of the potential funders.

The audience was comprised primarily of filmmakers and writers looking to pursue similar projects. So on that note, we had a lively discussion afterwards about the best was to use these micro-financing sites to maximize donations and create a supportive community around the project. In fact, a number of those in attendance are presenting there projects at the conference this week as well. If your interested check out:

Ornit Barkai: Tinro Media

Sharon Rennert: In Our Hands: A Personal Story of the Bielski Partisans

Gabriela Bohm: The Longing: The Forgotten Jews of South America

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